MAC-GRAF | Producent pianki polietylenowej i folii pęcherzykowejMAC-GRAF | Producent pianki polietylenowej i folii pęcherzykowej
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Packaging compliant with PPWR

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MAC-GRAF | Producent pianki polietylenowej i folii pęcherzykowejMAC-GRAF | Producent pianki polietylenowej i folii pęcherzykowej
Receive a quote
  • Products
    • Polyethylene foam
      • Polyethylene foam (PE)
      • Polyethylene foam laminate
      • Fittings and inserts made of PE/XPE foam
      • Profiles
    • Foils and films
      • Bubble wrap
      • Bubble wrap bags
      • Fill & Wrap bubble wrap
      • Poly bubble mailers
      • Self-adhesive bubble wrap
      • Stretch film
      • Polyethylene foil
    • POLY MAILERS AND PLASTIC BAGS
      • Polythene Mailing Bags
      • Mailer bags with handle
      • Compostable mailer bags
      • Tamper-evident Security Bags
      • Biohazard Bags
      • Plastic bags for liquids
    • Cardboard and paper
      • Corrugated cardboard
      • Packing paper 
      • Cardboard boxes
      • Corner guards
      • Honeycomb Paper Wrap
    • Tapes
      • Banding tapes
      • Repair and fixing tapes
      • Masking tapes
      • Self-adhesive tapes
      • Specialist tapes
    • Packaging equipment
      • Semi-automatic stretch wrapper
      • Cordless Strapping Tool
    • Fillers
      • Skropak – packing peanuts
      • Wood wool
    • Accessories
    • Fasteners
      • Wire buckles
      • PET buckles
  • Industries
    • Automotive industry
    • Construction industry
    • E-commerce industry
    • Electronics industry
    • Fenestration industry
    • Food industry
    • Furniture industry
    • Health & Beauty
    • Lighting industry
    • Sanitary ceramics
  • PPWR
  • About us 
    • Discover Case Studies
  • Product Catalogue
  • Blog
  • Contact
  • English
    • English
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Packaging compliant with PPWR

The PPWR regulation (EU 2025/40) tests, in practice, a company’s entire packaging system — not just the material the packaging is made from. We explain how to translate PPWR requirements into a specific choice of materials from Mac-Graf’s range, so that the packaging is at once lighter, easier to sort, and still effectively protects the goods.

What PPWR compliance actually is in practice - and what it isn't

PPWR is a regulation, not a directive, so its provisions apply directly, without the need to implement them into Polish law. Key terms and requirements that we take into account in our products and documentation include, among others:

EU Declaration of Conformity

from 12 August 2026

The obligation to hold complete technical documentation for each type of packaging, including verification of heavy metal content (lead, cadmium, mercury, hexavalent chromium).

Empty space limit in grouped, transport, and e-commerce packaging

No more than 50% of the packaging volume filled with air or filler material that does not protect the product.

Recyclability assessment in classes A–E

from 2030 / from 2035

Ultimately, only packaging with class A or B (above 80% recycling by weight) will be allowed to enter the EU market, assessed in practice rather than only at the design stage. From 1 January 2030, the regulation additionally introduces formal recyclability classes (A–D, with a minimum threshold of 70%), and from 2035 category E for recycling at industrial scale. As part of our preparations for these requirements, we are currently pursuing RecyClass certification, which also covers the assessment of products' recycling capability — its outcome will form the basis for supplementing this statement with the assigned class, sufficiently ahead of this requirement coming into force.

Harmonised packaging labelling

Intended to make correct sorting easier for both consumers and sorting facilities. We currently use on our labels a material designation in line with established market practice (the plastic material code together with the recycling symbol), which serves as the starting point for implementing the new, harmonised labelling. The exact appearance and format of this labelling have not yet been published by the European Commission. We commit to implementing the new labelling in the B2C channel promptly after the relevant implementing act is published and within the timeframe set out by the regulation.

The point companies most often overlook – PPWR doesn’t reward a material for being paper. It rewards a material that actually gets recycled within the existing sorting infrastructure – and that depends on the packaging’s uniformity, not on the raw material it’s made from.

Products offered by Mac-Graf that respond to PPWR requirements

So what should you rely on in order to package in line with PPWR and not worry about the negative consequences of potential violations? What can make the process of adapting to the new regulations easier? Below you’ll find Mac-Graf products that meet these requirements and help customers transform the way they package.
PE SONG foam
15–20 kg/m³

PE SONG foam

Reduced density – less raw material while keeping the product protected.

View product →
Bubble wrap
Recycling class A

Bubble wrap

95–100% recyclability, confirmed by the Łukasiewicz Research Network.

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Fill&Wrap bubble wrap
Ø 3 cm bubble

Fill&Wrap film

Three times larger bubble – less material for the same fill volume.

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PE foam and bubble wrap laminate
1 uniform material

Laminate

PE foam and bubble wrap fused into a single material – two functions, one stock item.

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Bubble wrap and PE foam converted products
+30% faster packing

Made-to-measure converting

Bags, sleeves, half-sleeves and sheets with no manual trimming at the workstation.

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Poly mailing bags
A few grams

Poly mailing bags

A lightweight, waterproof, mono-material alternative to padded envelopes.

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Poly bubble mailers
100% PE

Poly bubble mailers

The lightness of a poly mailer and bubble cushioning in one uniform package.

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PE foam fittings and inserts
Custom dimensions

PE fittings and inserts

Hold the product securely in the packaging and cushion shocks and impacts.

View product →
PE SONG foam in rolls
15–20 kg/m³

PE SONG foam – less raw material while keeping the product protected

SONG foam is a polyethylene foam with reduced density (15–20 kg/m³), produced by Mac-Graf to protect products in transit while using less plastic. Lower density means less material for the same packaging volume, which directly translates into a lower packaging mass (one of the assessment criteria under PPWR) and a lower so-called plastic tax. It's worth remembering that density mainly accounts for cushioning against single impacts, not resistance to prolonged pressure – when stacking heavy pallets or storing for long periods, it's worth checking with an advisor whether SONG foam is sufficient or whether a higher-density variant is needed.

Mac-Graf bubble wrap
Recycling class A

Bubble wrap – universal protection with a confirmed recycling class A

Standard bubble wrap produced by Mac-Graf, together with its converted forms (bags, sleeves, half-sleeves, sheets), achieves 95–100% recyclability (class A), confirmed by the Łukasiewicz Research Network. It works well for packing fragile products (glass, ceramics) and heavy ones (furniture, bathroom fittings), and an antistatic version (pink) is also available for electronics sensitive to ESD discharge.

Fill&Wrap large-bubble wrap
Ø 3 cm bubble

Fill&Wrap bubble wrap – a filler that directly addresses the empty-space limit

Fill&Wrap is a bubble wrap variant with a 3 cm diameter bubble – three times larger than in classic film. A bigger bubble means a thicker air cushion that immobilises the product inside the box and fills more volume for the same length of material. In practice this means lower film consumption with the same or better cushioning effect than classic paper filler or standard small-bubble film – and, as a bonus, fewer movements for the warehouse worker when packing each parcel.

Bubble wrap and PE foam laminate
1 uniform material

PE foam + bubble wrap laminate – two functions in one material

Laminate combines PE foam (0.8–5 mm, +/- 3%) with bubble wrap (28–150 g/m²) into a single, fused material – the foam protects the surface from scratching, while the bubbles increase resistance to shock and puncture. For a purchasing department, that's one material instead of two separate layers – meaning one stock item, one order and, importantly for PPWR, one uniform raw material to recycle instead of two different materials joined at the packing stage. A solution proven in practice for packing large, lacquered items (e.g. mannequins, furniture) under repeatable, higher-volume conditions.

PE foam sheets
+30% faster packing

Converted forms: bags, sleeves, half-sleeves, sheets – packaging that fits, not trimmed on site

Converted products are ready-made packaging forms made to the dimensions specified by the customer – from bubble wrap or PE foam.

A bag or sleeve eliminates the need for manual wrapping and trimming material at the packing station, which shortens working time and standardises raw material consumption (there's no excess from a "just-in-case buffer," which often appears when trimming by hand from a roll).

Sleeves work well for products of similar width but varying length (e.g. skirting boards) – the product goes inside, and the material is only cut to the length needed.

Sheets make it easy to quickly interleave the same sections of material without any need for trimming.

In Mac-Graf customers' practice, converted forms have made it possible to speed up packing by around 30% without investing in automation.

Printed poly mailing bags
A few grams

Poly mailing bags – a mono-material alternative to padded envelopes

A poly mailer made of LDPE film is a lightweight (a few grams), waterproof and tear-resistant piece of packaging that doesn't significantly add to a shipment's volume or weight. For products that aren't at risk of breaking or bending (clothing, textiles, footwear, stationery), a poly mailer is an economical choice that's also favourable under PPWR – both compared with a carton that has excess empty space, and with a paper envelope with an internal film lining, whose mixed composition makes sorting harder.

Although it might seem that this solution doesn't suit premium brands, for example, that couldn't be further from the truth. You can have a poly mailer printed with a dedicated design, order a version with a handle for easier carrying, and going further still – choose a biocompostable version, which, under the right conditions, breaks down 100% (though it's somewhat more expensive).

Poly bubble mailers
100% PE

Poly bubble mailers – when a product needs extra cushioning

A poly bubble mailer combines the advantages of a poly mailer (lightness, water resistance, small storage volume) with an internal bubble layer that cushions shocks. For heavier or higher-value products, an additional PE foam insert inside, or a carton with a fitted insert, is recommended. Because the entire mailer is made of PE, it stays uniform in material – unlike the paper-with-bubble-lining variant popular on the market.

PE foam fitting
Custom dimensions

PE fittings and inserts – a fill that's perfectly matched to the product

Although the requirement to keep empty space to a maximum of 50% of the packaging volume won't take effect until 1 January 2030 (or 3 years from the date the implementing acts defining the methodology for calculating this ratio enter into force – whichever date is later), it's already worth considering which solutions to adopt in order to meet these requirements.

In industries selling highly sensitive products such as consumer electronics, medical devices, and delicate components, a popular and effective way of protecting products is PE foam inserts/fittings, which immobilise the product inside the box by tightly enclosing it so it can't move, while the foam cushions shocks and impacts. On top of that, it's also recyclable.

Common mistakes in implementing PPWR requirements

Mistake no. 1

Switching to "something made of paper" that's in practice harder to recycle

A paper envelope with an internal bubble insert made of PE film looks like an eco-friendly solution, because the main raw material is paper. At the sorting facility, however, this packaging is a problem – for it to reach the right stream, someone would have to manually separate the film insert from the paper surface. In the real sorting process, this kind of mixed packaging most often ends up in mixed waste, i.e. outside recycling.

Fully poly packaging – for example, a poly bubble mailer made entirely of polyethylene – is a single material that goes directly into the plastics stream. The bubble wrap and the converted products made by Mac-Graf (bags, small bags, sleeves, half-sleeves, sheets) achieve 95–100% recyclability (class A), as confirmed by the Łukasiewicz Research Network – Łódź Institute of Technology.

Not every material associated with sustainability is actually easier to sort. Material uniformity often produces a better recycling outcome than the intuitive choice of paper.

Mistake no. 2

Cutting back on product protection instead of cutting back on material

A second typical mistake is reducing the thickness or amount of protective material in response to cost pressure or the empty-space limit, without checking whether the product is still adequately protected. The effect is the opposite of what's intended: more transit damage means more complaints, more product exchanges and additional return shipments – meaning more packaging and more transport across the whole chain, not less.

One of our clients in the furniture industry spent years protecting products with a material that seemed cheaper but generated higher complaint and returns-handling costs than a more suitable protective material would have.

PPWR does not require giving up product protection – it requires giving up empty space that serves no protective function. A well-chosen cushioning material that fits tightly against the product meets both goals at once – it protects the goods and reduces the share of empty space in the packaging.

The empty-space limit: how to meet it without compromising product safety?

The target 50% empty-space limit for grouped, transport, and e-commerce packaging usually runs into two packing practices: a one-size-fits-all carton chosen “by eye” instead of for a specific product, and a filler that takes up a large volume while using very little raw material (paper, bubble wrap, air pillows, wood shavings). In both cases, the solution isn’t more filler, but better-fitted packaging.

Practical tip

Of course, with a large volume of different SKUs sold in various configurations, always fitting the perfectly sized carton without the right systems in place is difficult. In that situation, it may turn out that, wherever possible, a complete switch in packaging — for example from a carton and fillers to poly mailers or poly bubble mailers — will be more effective. An option that, in turn, makes it possible to reduce the amount of packaging material such as fillers used in cartons is converted forms.

Our converted forms – bags and small bags, sleeves, half-sleeves and sheets made to measure from bubble wrap or PE foam – address this problem directly: the product goes straight into packaging with dimensions close to its own, so no empty space is created that needs filling. Where the carton has to be larger than the product (different assortment sizes, standardised carton sizes in the warehouse), a better filler is Fill&Wrap bubble wrap with a 3 cm diameter bubble – the larger bubble takes up more volume while using less film than classic small-bubble wrap, so the same length of material fills more empty space.

An added benefit for procurement and logistics: smaller packaging means less space on the pallet and inside the means of transport, so the PPWR effect (reducing empty space) overlaps here with a purely cost-related effect – a lower transport cost per unit.

Roll of bubble wrap with an adhesive strip

Apparent sustainability versus real PPWR compliance - a comparison

In many circles, people talk about paper being superior to film in terms of sustainability. There’s a long discussion to be had on this topic, and the truth would end up somewhere in the middle either way. However, PPWR isn’t about using paper at all costs – because that’s often impossible – but about the need to standardize the materials used so that they can actually be recycled.
Packaging situation Apparently "eco" choice Choice aligned with PPWR logic
Courier shipment of a small product Paper envelope with an internal film bubble insert
Poly bubble mailer or poly mailer – a single material, suitable for recycling; a biodegradable variant can be chosen for the poly mailer version.
Filling empty space in a carton Large amounts of crumpled paper or wood shavings
Fill&Wrap film with a large bubble – less material for the same volume.
Protecting very delicate items, e.g. vials, medical equipment Carton + very large amounts of bubble wrap
Carton + a made-to-measure PE foam insert (this solution also works well for transport between company sites, since PE inserts can be reused multiple times).

Mac-Graf documentation and declaration of conformity

Mac-Graf, as a manufacturer of bubble wrap and polyethylene foam, verifies the material composition of its products (including checking the content of heavy metals: lead, cadmium, mercury, hexavalent chromium) and carries out conformity assessment procedures in line with PPWR requirements. Products are subjected to laboratory testing, and the results confirm compliance with the applicable limits. Based on COBRO testing – the Packaging Research Institute – the products have been confirmed as 100% recyclable, and we are also preparing for formal recyclability certification under the RecyClass methodology.
Regulatory compliance

We manufacture in compliance with PPWR

Bubble wrap and PE SONG foam manufactured by Mac-Graf meet the requirements of Regulation (EU) 2025/40 on packaging and packaging waste.

Download Declaration of Conformity PDF file, opens in a new tab.

How to check whether your packaging is ready for PPWR - a checklist

Does the packaging consist of a single type of plastic, or several different materials joined together (e.g. paper + film)?

What percentage of the carton's or envelope's volume is empty space that serves no protective function?

Was the thickness and density of the protective material (foam, film) chosen for the actual hazards of the shipping route, or just copied from the previous supplier?

Are there test results available confirming the material's recycling class?

Can the packaging supplier provide an EU Declaration of Conformity and technical documentation on request?

Has switching to a "more eco-friendly" material been tested for actual product protection, not just for how the packaging looks?

Answers to frequently asked questions - FAQ

Does PPWR mean we have to switch to paper packaging?

No. PPWR assesses packaging based on its actual recyclability, the share of recycled content, and the reduction of empty space – not on the type of raw material. A uniform plastic packaging (e.g. bubble wrap, poly mailers) can achieve a higher recycling class than mixed paper + plastic packaging.

From when does the empty-space limit apply in practice?

The target 50% empty-space limit for grouped, transport, and e-commerce packaging applies from the target PPWR implementation period (from 2030), while the obligations regarding documentation, declarations of conformity, and material composition already come into force on 12 August 2026. It’s worth starting a packaging audit well in advance, rather than only once the deadline is approaching.

How can we check the actual empty space in our shipments?

The simplest method is to measure the volume of the carton and the volume of the product itself (or the product with a minimal protective layer), and then compare the difference. If the difference exceeds half the carton’s volume, it’s worth looking into a smaller carton size or converted packaging matched to the product instead of a one-size-fits-all box.

Is SONG foam (reduced density) suitable for every application?

No – it works well where the priority is cushioning against single impacts and a low packaging weight. Under prolonged pressure (stacking heavy pallets, storage lasting several months), it’s worth checking with an advisor whether a higher-density foam is needed.

Does switching to PPWR-compliant packaging mean higher costs?

Not always – made-to-measure converted packaging and fillers like Fill&Wrap usually reduce material consumption and shorten packing time, which lowers operating costs. Costs can rise where the existing packaging was underspecified relative to the real risk of damage – in that case, the increase in material cost is usually lower than the previous cost of complaints.

How do you know your products actually can be recycled, rather than it just being a marketing claim?

The 100% recyclability of our products has been confirmed by testing carried out by COBRO – the Packaging Research and Development Institute. Documentation from the study is available on request.

Material code: 04 – LDPE (low-density polyethylene), in line with the commonly used designation for this type of plastic.

It’s worth emphasizing that this also applies to the Laminate – despite a name suggesting a combination of different materials, this product is made by joining bubble wrap and PE foam through thermal welding, without the use of adhesives or other bonding substances. Because both layers are polyethylene-based, the product retains material uniformity and remains compatible with the standard PE recycling stream, unlike typical laminates that combine different types of plastic or non-polyolefin materials, which make recycling harder.

From 1 January 2030, the regulation additionally introduces formal recyclability classes (A-D, with a minimum threshold of 70%), and from 2035 category E for recycling at industrial scale. As part of our preparations for these requirements, we are currently pursuing RecyClass certification, which also covers the assessment of products’ recycling capability – its outcome will form the basis for supplementing this statement with the assigned class, sufficiently ahead of this requirement coming into force.

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Tax ID: 5542933469
Regon: 363174032
KRS: 0000989133

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  • Office hours: 8:00 a.m. - 4:00 p.m.
  • kom: 603 234 399
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  • Headquarters: ul. Bydgoskich Przemysłowców 21 85-862 Bydgoszcz
Product Catalog 2025

Polyethylene foam
Polyethylene foil
Bubble wrap
Stretch film
Profiles
Corner guards
Banding tape

Adhesive tape
Specialist tapes
Corrugated cardboard
Packing paper
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Fasteners
Accessories

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Tax ID: 5542933469
Regon: 363174032
KRS: 0000590271

More
Contact
  • Office hours: 8:00 a.m. - 4:00 p.m.
  • kom: 603 234 399
  • e-mail: macgraf@mac-graf.com.pl
  • Headquarters: ul. Bydgoskich Przemysłowców 21 85-862 Bydgoszcz
Products

Polyethylene foam
Polyethylene foil
Bubble wrap
Stretch film
Profiles
Corner guards
Banding tape

Adhesive tape
Specialist tapes
Corrugated cardboard
Packing paper
Cardboard boxes
Fasteners
Accessories

Shortcuts

About us
News
Contact
Privacy policy
Conditions of Sale
Career
Download files 

Facebook Linkedin

Tax ID: 5542933469
Regon: 363174032
KRS: 0000590271

More